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2012
April
B
Beer Decision Making Process
Beer Decision Making Process
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In a bar where pretty much any beer is available, most often I will choose:
One particular brand
Decide between two particular brands
Ask for a recommendation
Drink what ever is least expensive
Other
Considering your
complete
experience with our company, how likely would you be to recommend our products to a friend or colleague?
«Very Unlikely
Very Likely»
0
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10
Which brand would you most often choose?
Which two brands would you most often choose between? Brand 1 is:
Brand 2 is:
If price were no option, which brand of beer would you prefer to drink?
Your ideal beer would be (check all that apply)
Bold tasting
Hoppy
Malty
High gravity (higher ABV)
Light
Rich
Refreshing
Other
Which of the two following phrases describes your attitude toward beer the best.
I'm particular about what beer I drink. life is too short to drink average beer
I'm easy to please. Beer is good.
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