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* What is your age?
 
18-24
 
25-34
 
35-44
 
45-54
 
55-64
 
65 and over
 
 
 
* Are you:
 
Male
 
Female
 
 
 
* How often do you watch online/web videos, using your computer, phone, tv, or tablet?
 
Multiple times a day
 
Once a day
 
Every few days
 
Once a week
 
Less than once a week
 
Never
 
 
 
* What kind of online videos are you interested in? Please check all that apply.
 
Fashion & style
 
Pets & animals
 
Gaming
 
News & politics
 
Celebrities & gossip
 
Viral videos
 
Hollywood movies
 
Sports
 
How-to & DIY
 
Comedy
 
Home videos
 
Cooking & health
 
Music & dance
 
Children’s
 
Education
 
Network TV shows

 
 
 
* On what sites and/or apps do you watch online videos? Check all that apply.
 
Netflix
 
Vevo
 
HBO Go
 
YouTube
 
Hulu
 
Vimeo
 
Facebook
 
Funny or die
 
TV sites (abc.com, bravotv.com)
 
Premium/subscription services (iTunes, Amazon Instant)
 
Other

 
 
 
* Please describe, in just one word, what YouTube means to you.
   
 
 
 
* NamePlease describe, in just one word, what Netflix means to you.
   
 
 
How familiar are you with these video sites and/or apps?
1 - Don't know it at all 2 3 4 5 6 7 8 9 10 - Very Familiar
* Hulu
* YouTube
* Netflix
 
 
What’s your overall opinion of each of these video sites and apps?
1 - Hate it 2 3 4 5 6 7 8 9 10 - Love it
* Netflix
* Hulu
* YouTube
 
 
Which of these words do you associate with each video site? Check all that apply.
Netflix Hulu Youtube
Entertaining
Social
Exciting
Friendly
Emotional
Human
Surprising
Authentic
Inspiring
Full of life
Enthusiastic
Cool
Creative
Boring
Confusing
 
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